Social Media Program

In early 2008, Fortune 500 corporations began to see serious positive trends due to social media participation. We quickly adapted their strategies for our own and client businesses. Within a year of active efforts, we saw Facebook and Twitter creep up to Google and Yahoo as Top 5 referral sources to our website. Social media really drives traffic!

Gaining leadership in the social media industry, we have given various speeches on the subject, including a presentation to the Cincinnati Chapter of the Entrepreneurs Organization and have begun a series of webinars for marketing leader DMInsite. The first in this series was the #1-attended webinar in DMInsite history. That webinar had the highest attendance ever, gaining the majority of registrants from social networking. "The proof is in the pudding" as they say! This webinar is available for FREE viewing here: “Leveraging Social Media for Business Growth” – Presented by Upright SEO Director, Allison Kulage Summer 2009.

Want to take advantage of the marketing and lead development potential of social media? Upright Communications knows how to leverage social media for business growth and we can help you get the answers to all your social networking questions.

We're passionate about everything SEO, and constantly exploring every aspect of online communication. Social media has been creating a lot of buzz lately and we're not at all surprised. For some time we've been discovering the benefits of this amazing new networking forum. We are immersed in everything social - constantly testing and trying new things and helping to shape social media in its continuous evolution of a marketing tool that becomes increasingly relevant for virtually every industry out there. Social media requires constant effort with updating and keeping up with followers and friends. But the benefits are also constant, if you keep up with it. We will show you how to position yourself to get the most bang for your buck.

There are a lot of questions with social media: How do I monetize it? Will it give me a good return on my investment? Do I need to hire a new person to manage my accounts? What social networking sites are right for my industry? Upright is here to help answer those and many more social media questions. Our social media program equips you with the benefit of our experience and in depth analytical tools, enabling you to:

Identify Relevant Social Networks: Discover how social media is affecting your business. Analyze your industry and determine which social media sites your market is engaging in.
Maximize Reputation Management: Social media sites are a great listening tool to discover what people are saying about your brand, competition, and products or services. Learn to how to maximize your reputation with your responding interaction.
Navigate the Setup and Implementation Process: Learn which sites will be best for you, how to setup accounts, and how to use them. Take advantage of our webinars and instructional videos to help you step by step through the process. Find even more help in the social media section of our blog.
Benefit from Upright's Metrics and Measurement: The results of your efforts matter most, so we measure everything. We monitor the metrics you want and map out your conversions. You see which social media sites are bringing you traffic, what that traffic is doing once they hit your site, and more. Keep a constant tab on your online reputation.

Social media is an effective tool for learning, and reaching out to clients and potential customers, as well as building your traffic and client base. You may be losing money if you're not engaging your customers in the communities they frequent. If you want to stay on the cutting edge and a step ahead of your competition, give us a call and let us help you get social!