Archive for May, 2009

Friday Funk: Viral Video of the Friendly Skies

Friday, May 29th, 2009

Want to be successful online? Do something original. Stand out from the crowd. Define what makes you better than the competition and then create engaging content around it. Just text content doesn’t cut it any more. You have to engage your users, or you’re gonna lose them. You have to entertain them. Yes, I know, [...]

Low-Cost Site Usability Testing

Wednesday, May 20th, 2009

1,000,000 visitors are useless…if none becomes a sales lead. So Upright designs sites for easy navigation, integrating keywords logically to provide the solution to each visitor.  We analyze visitor behaviors monthly to uncover areas of statistical difficulty.  And as weak spots are suspected, we utilize Google Website Optimizer and live usability tests.  (Notably, we code [...]

Twitter Avatars: Make it Spicy!

Monday, May 18th, 2009

If you have a Twitter account, then one of the first things you had to do was choose a Username. And if you read our last blog on Twitter Usernames then you probably have an amazing, catchy, keyword rich, or branded name. But now how do you create an Avatar that is just as spectacular? [...]

Friday Funk: Are You a Digital Native?

Friday, May 15th, 2009

We’ve been talking at Upright this week about the digital native.  A digital native is someone who has grown up using technology such as computers, email/text messages, and video games.  A digital immigrant, as you might guess, is one who has gained access to these tools later in life.  We didn’t make this stuff up– [...]

SEO and CMS – Top 5 Features to Look for in a CMS Package

Tuesday, May 12th, 2009

Control can be a good thing. And, when it comes to your website, being able to add or update content yourself is a particularly inviting form of control. That is why more and more businesses are opting for a Content Management System (CMS) when developing a new website.

Friday Funk: Real Life Twitter

Friday, May 8th, 2009

If you’re still a little baffled at the phenomenon that is Twitter, then this video should give you an interesting perspective. I often tell people that you should conduct yourself on Twitter as you would at a networking event. Say something interesting, share a little personal info about yourself, and then discuss business naturally, as [...]

Twitter Username Tips

Wednesday, May 6th, 2009

So many questions about Twitter, so little time. They come at me like I was drinking water from a fire hose. Ouch. But they are all good questions, so I’ll try to tackle them one at a time. When you sign up for Twitter, you have to create a username. So what should it be? [...]