'Go Green'

Friday Funk: Oh what to do with that CPU?

Friday, August 20th, 2010

Maybe it’s because you’ve spent so much time together. Perhaps it’s because it knows so many of your secrets. Or it could just be that you remember what you paid for it. Whatever the reason, getting rid of an old computer can be a difficult thing. Once you decide to make the break, just what [...]

Response to 2010 Local Search Ranking Report

Wednesday, June 9th, 2010

As many of you know, Upright’s Local Search specialists test caffeine-positive. They track weekly changes in the evolving Local Search landscape to best serve clients. See, many new opportunities are just now arising for businesses to succeed locally, online. Search engine centers like Google Places and Yahoo! Local constantly add new data features — like [...]

Upright SEO Tip: The Keyword “2010″

Monday, April 19th, 2010

<Here’s a little tip.> When Upright is developing a new website, our team runs multiple reports to define site keywords. <It gets more interesting!> Recently one of our team noticed the term “2010″ appearing as a popular search term modifier. For example, we can see that roughly 132,000 people have searched “tornado 2010″ so far [...]

Green & Red – Gift the Environment This Holiday

Friday, December 18th, 2009

According to National Geographic, Americans throw away an extra million tons of garbage each week from Thanksgiving to New Years.  Surprising?  Probably not, when you think about all the holiday gift wrapping, cards, packaging, paper plates, party decorations, bottles and cans, and personal sanity you throw away every holiday season!  Reduce “seasonal seepage” with these [...]

Are You Up To “Power IT Down”?

Tuesday, August 25th, 2009

Let’s face it, we’re all trying to save a buck these days, and when an effort to “Go Green” helps you save a little green in the process, that’s a good thing. Are you truly concerned with the conservation and improvement of our environment? Do you recycle, drive a hybrid car, or try to purchase [...]

Email campaigns – More Profit, Less Paper

Thursday, August 6th, 2009

Like 4,800 cars off the road. From my donations of just $10/mo. for one year, Conservation International has offset a lot of CO2 emissions!  I found out about this group through an email campaign, forwarded by a friend.  And I forward CI email campaigns whenever I receive them. Here at Upright Communications, we use Constant [...]

Earth Day Client Spotlight – Spectrum Energy

Wednesday, April 22nd, 2009

Spectrum Energy, Inc. turned to Upright several months ago to develop a new website.  Spectrum is a power plant development company that has built plants all over North America, including eco-friendly biomass and biodiesel plants.  Details of Spectrum’s success with green technology are on their new site.  Spectrum was fresh on my mind this Earth [...]

Google’s “Clean Energy 2030″ – Upright Green

Friday, January 16th, 2009

This coming Tuesday, 1/20/09, four million Americans will pack into endless freezing blocks in Washington, D.C. for one of the greatest measures of change in decades.  You know, it might be time for us to rely on our President to help out the economy and repair our image abroad.  Maybe we can do our part [...]

Happy Earth Day

Tuesday, April 22nd, 2008

April 22nd is officially “Earth Day” and some even celebrate the entire week surrounding this date. This is the time of year where we are inspired to “go green” and do what we can to make this big blue marble a better place to live for ourselves and generations to come. In honor of being [...]

Are trade shows a waste of time?

Monday, March 10th, 2008

In the 1980′s and 90′s, trade shows were a very popular way for many of my clients to market their products and services. But as online promotion continues to command more and more of the marketing budget, it seems that clients’ participation in trade shows has been drastically reduced. And those clients still going to [...]