Archive for February, 2008

SMX West Update - Day 1: Blended Search and Link Building Strategies

Wednesday, February 27th, 2008

My first day at SMX West 2008 was spent in sessions focused on optimizing video, images, local results and more for blended search results as well as link building strategies.

Headed to Search Marketing Expo West

Thursday, February 21st, 2008

I’m heading out west again the week of February 25th. This time for Search Marketing Expo West, which I am very excited about. Not only because I get to escape the snowy unpredictable Cincinnati weather for a week, but I’m looking forward to the advanced level of a search engine marketing conference.

Searchers are getting more specific it seems…

Wednesday, February 20th, 2008

Google’s Analytics Evangelist, Avinash Kaushik recently discussed some interesting updates related to Google’s user stats and the trends they are seeing. Avinash said, “the average number of keywords per query has gone from 3 to 4 words per query on average for the first time ever!” How does that affect your site’s content?

Does your business need a blog?

Friday, February 8th, 2008

There are 75,000 new blogs created every day (including this one today), and many millions more already up and running. Should you join the crowd and have a blog for your business? The short answer is yes! At least you should seriously consider it as we have.