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Content + SEO = Higher Rankings

The newest iteration of Penguin, identified by Google as Penguin 2.0, was officially released on May 22. Earlier in May, Google team leader,  Matt Cutts described the upcoming changes, explaining that the newest  Penguin update would  focus on identifying and addressing black hat webspam.  In the effort to penalize sites that use spammy tactics, Google hopes … Continued

Website Testimonials – Why Publish Them?

I didn’t grow up here in Los Angeles, so I’m still trying new restaurants around town.  It’ll take me a long time, eh?  To cut losses, I count on sites like Yelp.com and Chow.com to read Testimonials by people who have already eaten what I’m sniffin’.  Crucial restaurant questions are answered: how long was the … Continued

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