'Local Search'

Bing Business Portal

Tuesday, April 12th, 2011

UPDATE: Are business listings you created in Bing Local missing when you log into the new Bing Business Portal?  We’ve noticed across several clients that business listings claimed before April 1 have not migrated into the Bing Business Portal.  Others have also noted this in Bing’s forums.  Bing recommends that you fill out this online [...]

List of Banned Terms in Google Places

Monday, April 11th, 2011

Are you a small business owner who’s seen this ominous message in Google Places? Eeek, it’s scary looking right?!  The Google Places forum is full of posts from people who have received this error after using correct, official business data in their listing.  They do not understand which terms within their listing are banned.  We [...]

Googlers Happier with Bing-Yahoo Results?

Monday, March 21st, 2011

Various reports released in March 2011 state that the search engine Bing has surpassed partner Yahoo in percentage share of US searches. (As previously reported by this blog, Yahoo now displays Bing’s results for searches, hence the term “partner”.) Never one to believe rumors, we turned to the official comScore report to give us the [...]

Upright Expert Cited in Cincinnati Business Record

Tuesday, October 12th, 2010

In a recent Cincinnati Business Record article, Topping the Web, our very own SEO Director, Allison Kulage, provides expert insight on the best ways for businesses to garner top search engine rankings. The focus of the article, which also includes the observations of two other area SEO professionals, is on the most effective methods for [...]

Bing & Yahoo Alliance: Key Facts

Monday, August 23rd, 2010

Starting this week, Yahoo search results have a new label: “Powered by Bing.”  What?!  Yahoo and Microsoft’s Bing once were two search engines vying for 2nd in market share, behind all-powerful Google.  Their limited alliance –  centered upon Yahoo’s adoption of Bing’s search technology and advertising display — is a major attempt to offset Google’s [...]

Google Results: Displays, They Are A-Changin’

Thursday, July 15th, 2010

The online marketing industry is abuzz over radical changes to the way LOCAL SEARCH RESULTS may soon be displayed in Google. Since around July 1, Google has been testing alternative results page formats, seen when searching for local products and services–such as “dentists” or “Chicago insurance agent”. A full view into these display tests can [...]

Greetings from Seattle & Bing Updates

Thursday, June 24th, 2010

Hi everybody! I’m in Seattle to attend a website usability session with guru Steve Krug all day Friday. Seattle: home of the Mariners, the Space Needle…and Microsoft’s headquarters. So it’s perfect timing that Bing, Microsoft’s search engine, announces key updates this week. For a full look view into Bing updates, check out this entry from [...]

The Lakers– and Celtics– Still Need You

Friday, June 18th, 2010

(The Los Angeles Lakers are 2010 NBA Champions with an 83-79 win over the Boston Celtics.) As shown by the riots outside the Staples Center last night after the Lakers win, local fans get pretty excited about their team. But does public excitement translate into positive  reviews of these franchises in Google Maps? Actually, no. [...]

Response to 2010 Local Search Ranking Report

Wednesday, June 9th, 2010

As many of you know, Upright’s Local Search specialists test caffeine-positive. They track weekly changes in the evolving Local Search landscape to best serve clients. See, many new opportunities are just now arising for businesses to succeed locally, online. Search engine centers like Google Places and Yahoo! Local constantly add new data features — like [...]

Upright SEO Tip: The Keyword “2010″

Monday, April 19th, 2010

<Here’s a little tip.> When Upright is developing a new website, our team runs multiple reports to define site keywords. <It gets more interesting!> Recently one of our team noticed the term “2010″ appearing as a popular search term modifier. For example, we can see that roughly 132,000 people have searched “tornado 2010″ so far [...]